Our Story

Our story began 13 years ago, born from a simple frustration with the overwhelming and impersonal nature of buying a laptop. Our founders, a small group of technology enthusiasts, saw a need for a service that prioritized expert guidance and personalized matching over sheer volume of sales. They started MacbookTone with a mission to demystify the laptop market and help people make confident, informed purchasing decisions.

In our early years, we focused on building a reputation for trust and deep product knowledge. We painstakingly tested and reviewed every model we sold, creating a curated catalog that our customers could rely on. Word of our honest advice and reliable service spread, allowing us to grow from a local operation into an international retailer. Our commitment to guiding users on everything from hardware specs to software maintenance, like using an osx app cleaner, became our trademark.